Are you aware of whiteboard animated videos? If not, then go through this blog to learn more. A whiteboard-animated video is a perfect way to explain complex processes. These videos help describe a product or system. Also, they effectively communicate ideas and gain the target audience’s attention.
A whiteboard video is a brief, informative video that conveys a message through hand-drawn graphics. Animated or live-action whiteboard animations are traditional formats for hand-drawn illustrations. You can make quick videos that share critical information by combining photos with narration, text, and other elements. Whiteboard animations are a powerful tool for conveying a message; you can use them to inform viewers about goods or services.
Before starting your whiteboard video production, there are a few things to consider:
- Use the Power of Storytelling
No one can resist an interesting story. It is one of the most interactive ways to connect with your audience. In addition to being a powerful instrument for conveying information, it has the ability to build brand loyalty. Stories create a virtual aura of suspense, intrigue, and fun, developed through attractive dialogues, unique characters, and attractive images. It helps improve cognitive ability and communication skills too.
- Create Your Storyboard
Keep it simple and concise while attempting to convert your writing into an engaging storyboard.
Your design team can create an attractive video with sound effects and movement by using a storyboard to describe each step. The storyboard elements include:
- Captions and Titles
- Primary action
- Stick To The Conventional Style
A traditional whiteboard video consists of three fundamental elements: the white background, the uninterrupted black design, and the hand. These are the essential features of whiteboard animation videos. Although you can include some personal information, you should stick to the conventional style because this is what gives it its distinctive look.
- Make Animated Characters That Reflect Your Target Audience
Create characters that reflect your target audience to establish a connection with the viewers. Make a buyer persona for your target market to comprehend their objectives and issues. You can then create animated characters that accurately represent your target market. Important information: A buyer persona is a fictionalized portrayal of your target market.
- Play With Colors
Drawing in black ink on a white surface is the main focus of a classic whiteboard video. The secret of success for a whiteboard video is managing the basics; doing otherwise reduces its impact. Your text should always have something important to say. Moreover, adding colors to your videos can help draw more attention. You can either color the text or surround ad highlight the text with colored elements. Make sure the color complements the brand, the characters, and the message by learning the psychology of various hues.
- Connect The Drawings Altogether
When watching a whiteboard animated video, you could find yourself wondering what will happen next. You must include brief summaries of the events in each scene and the screenplay’s passage that corresponds to the scene. Drawings in animated videos are always linked, thus, there shouldn’t be any camera changes or clippings between slots.
- Timing Is Important
Even a second departure from the timetable can sabotage your video. The elements must be timed. Moreover, you cannot start drawing too soon or too late. If the video is exceptionally brief or the artwork is complex, set the time to 1 or 0. It is much preferable to avoid displaying images of complex figures that could take a long time for visitors.
- Make Emotional Illusions
Whiteboard-animated videos have the potential to convey a complicated idea. However, the entire script must create an emotional flow, whether fun, lightheartedness, humor, sentimental, sympathetic, etc. Utilize the feelings of your audience to your advantage. To create identification, make emotional appeals to your audience.
- Add Education With Entertainment
A whiteboard animated video aims to educate the audience by demystifying complex subjects and providing understandable topics. Users can share them on different platforms, such as websites and social media. The entertainment value heavily influences the video’s quality. A fresh storyline, colorful backgrounds and characters, music, and other elements can be added to videos to make them more exciting and attractive.
- Narrate Your Story, Add Music, And Sound Effects
Lastly, relate your story with added music and sound effects to create a mesmeric experience. Narrate your story in a simple way when you record your voice-over. You can change your tone according to the pitch of the dialogues, i.e., when to increase or decrease it. To maximize the impact of your whiteboard animation movie, use enticing music that supports both your brand and the video. Ensure the voice-over and music fit the video to avoid overshadowing your whiteboard animation.
To create an eye-catching whiteboard animation video, it is essential to understand the story and its layout.
A whiteboard animation film is a tool for converting your idea into a well-knitted animation that can influence and entertain the audience. These videos can also be used in education, health, and other sectors where fun plays a vital role. Put in your efforts to create a whiteboard animation film and connect with the audience instantly. If you strategically implement these tips, your influence will steeply rise on social media or websites. In addition, your desired targets will be met too.
So, why the wait? Get your animated movie finalized today!